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  • Welcome to the IMG Weekly Chat Digest #40.

Welcome to the IMG Weekly Chat Digest #40.

IMG Weekly Chat Digest #40.

We’re bringing together all the highlights from the week in IMG to save you time and in case you missed something relevant.

Here are a few highlights:

  • Mention and About Schema
  • Latest Algo changes
  • Backlinks disappearing in GSC
  • Getting a Knowledge Panel

And more…
 

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Now, This Week’s IMG Community Chat Digest!

1. Mention and About Schema? Worth?

Members: Justin Mosebach, Lauren Proctor and Carolyn Holzman

Topic – General SEO

Summary : Are “mentions” and “about” actually worth using for WebPage Schema in most cases or is it only beneficial in very competitive SERPs?…

Carolyn : For me, anytime I can legitimately add in related words, entities and LSI, i’m gonna take it….

 

2. Massive ALGO changes in my SERPS

Members: Alex Guemez, Kyle Roof, Brennen Bliss, Suzy B, Chris Labbate, Beata Szoke, Simon London, Ryan Levander and Paul Matthews

Topic: General SEO

Summary: MASSIVE CHANGES in the Algo in MX SERPS! Anyone experienced this? …
…
Kyle: Refactoring. Hold tight…

 

3. Some of my good backlinks disappeared from GSC.

Members: John O’Hara and Alex Guemez

Topics: General SEO

Summary: Did some link building on some decent sites. Suddenly fair few of them have disappeared. But the spammy ones are still showing up……

Alex: There are backlinks that don’t index but shows on GSC. There are backlinks that index but don’t show on GSC. I don’t have info regard your question, but, keep building links…

…

 

4.Getting a Knowledge Panel

Members: James H, Lee Witcher, Conor Duggan and Kim Fredtoft

Topic: General SEO

Summary: Working with someone who wants a knowledge panel for their business. Possible? …

Lee: Get a GMB.…

 

5. Staging site indexed even though it had noindex meta tags. How to rectify?. …

Members: Lauren Proctor, Clint Butler and Chris Koszo

Tags: General SEO

Summary: Client with a staging site that was indexed even though it had noindex meta tags. How would you go about getting those out of the index quickly?…

Clint: Add search console to the staging site and use the temporary remove from index tool is one option.  The other is to make sure that noindex is applied to each page and run all the URLs through an indexing tool to get them recrawled”…

6. Accurate Keyword Search Volume Data

Members: Lauren Proctor and Kyle Roof


Tutorial: How to get Accurate Keyword Search Volume Data..

 

That’s it for now. Hope you enjoyed the read. See you in the community over the weekend!

Kyle Roof

About the author

Kyle is best known for revealing the “secret” hidden in plain sight: Google’s algorithm is an algorithm. In other words, it all comes down to one thing - Math. Kyle demonstrated this by ranking number one in Google with a page consisting of gibberish text and only a handful of target keywords. Google actually punished him for exposing their algorithm by de-indexing 20 of his test sites and creating a rule in an attempt to de-value his efforts. Kyle has spent the past several years running more than 400 scientific SEO tests to better understand Google's algo. The combined results of those tests became the backbone of the popular SEO tool, PageOptimizer Pro, and they are implemented within his SEO agency on client sites. Kyle also shares his techniques in podcasts, at conferences around the world, and within the platform he co-founded, IMG, a sort of Netflix for SEOs with an active community aspect.