IMG Weekly Chat Digest #44
Here are a few highlights:
- Search Console & Impressions
- Bing Webmaster Tools & Positions
- Search Console for PBNs
- Google Ads – Search Terms Report
- Same Text in H1 and Meta Title
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Now, This Week’s IMG Community Chat Digest!
1. Search Console – Impressions
Members: Yaniv Gabay, Suzy B and Vishal
Topic – General SEO
Summary: In search console, could the impressions be caused by bots crawling the site as opposed to actual human traffic?…
Lauren Proctor: Google defines GSC impressions as “the number of times any URL from your site appeared in search results viewed by a user, not including paid Google Ads search impressions.”
…
2. Average Position On Bing Webmaster Tools
Members: John O’Hara and Kyle Roof
Topic: General SEO
Summary: When I look under search performance for the last 7 days it gives me an average position < 10, but when I check actual results there is nothing to be seen ?…
…
Kyle: To the first part of rank, I think Google does that as well. If the page ranked one time in that spot in Albuquerque on a Tuesday at 1am they count it…
3. Adding Search Console for PBNs ?
Topics: General SEO
Summary: If I’m creating a PBN, should I add Google Search Console to every site, or not?
Kyle: It would look weird for a site to not be in SC.…
…
4. Google Ads is slashing Search Term Reporting
Members: Lauren Proctor, Suzy B and DRE De Vera
Topic: General SEO
Summary: Google Ads is Slashing Search Term Reporting…How Are You Taking Advantage?
…
DRE De Vera : I’m not too worried, if my target audience isn’t searching. I can focus more on what’s converting..…
5. Same Text in H1 and Meta Title
Members: Miklas Kroager, James Goldsmith and Suzy B
Tags: General SEO
Summary: Same text in h1 and meta title… What are your thoughts?
James: I’ve never had any problems ranking pages with that. I suppose it might be an issue if POP suggests otherwise…
6. Difference between a PBN and Guest Post?
Members: Yaniv Gabay, Kyle Roof, Thane Pullan and James Goldsmith
Topic: General SEO
Summary: I’ve heard many times you can’t rank a site just with PBN’s but I don’t get it. What’s the difference between a PBN and a guest post?
…
Kyle: You can definitely just rank with PBNs…
7. What to do if your Major Competition just closed.
Topic: The Lounge
Members: Conor Duggan, Kyle Roof, Todd Weeks, Lauren Proctor, and Miklas Kroager
Summary: My largest and most established local competitor just bit the dust. What would I do to take advantage of the opportunity? …
Kyle: Create [brand name] alternative page to capture any users looking for where to go now…
8. Content Update Not Recognized on POP Re-Run
Topic: Page Optimizer PRO
Members: Richard Ingersoll and Kyle Roof
Summary: I have updated the content on my page to add suggested words from POP but when I rerun the report, it is not recognizing the words that have been added? What’s going on?…
Kyle: Are you choosing a location or using the POP chrome extension? If choosing a location, your hosting is probably serving a cached page…
9. Local Link Opportunities.
Topic: Premium | Pro Tips & Tricks
Tutorial: How to Find Local Link Opportunities by Kyle Roof
That’s it for now. Hope you enjoyed the read. See you in the community over the weekend!
