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Welcome to the IMG Weekly Chat Digest #48

IMG Weekly Chat Digest #48

In case you missed it, here are a few highlights from IMG this week. Take a look at the Table of Contents below and scroll down for the direct link to the post in IMG.

Here are a few highlights:

    • Google September Updates
    • Internal Links
    • Aged Domain Redirects
    • Meta Descriptions
    • White Papers & Ebooks for Backlinks

And more…

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SEO Fight Club | Episode 82 | Outlook What To Expect For Black Friday This Year

This episode of SEO Fight Club is Q&A session, Ted and the team offer their predictions for what to expect this Black Friday. They also offer some ideas for how SEOs can make some extra money during the holiday season.

 

 

 IMG SEO TESTING

Have you ever considered becoming an IMG SEO Tester?

The community is always looking for new tests. Each month the best testers are awarded up to $1,000 in cash prizes.

Now, This Week’s IMG Community Chat Digest!

1. Google updates

Members: Paul Matthews, Kyle Roof and Maria Dubretic

Topic – General SEO

Summary: Any google updates in September?
…

Maria: It definitely happened and we can see that the SERPs switched on keywords. Which means that Google is not rewarding different types of pages for specific lost terms. Recommendations to apply to start the recovering process and building new strategies…

2. Too many internal links?

Members: Mike Orr, Kyle Roof, Vishal and Yaniv Gabay

Topic: General SEO

Summary: Can an article have too many internal links pointing to it?..

Kyle: Opinions and experiences may vary but I do think it’s possible to over cook your internal links…

…

3. Backlinks index checking

Members: Britt Beth and Suresh K

Topics: General SEO

Summary: When building links in bulk, how do you check they are indexed? Manually, or do I have a way of automating this?

Suresh: I never bother about indexing backlinks. If they are from an authority website then it happens automatically.
…

4. Google rewriting meta descriptions

Members: Lee Witcher, Miguel Rodriguez and Todd Weeks

Topic: General SEO

Summary: Google rewrites meta descriptions more than 70% of the time….

Todd: It’s their implementation of NLP to fit the “narrative” of the SERPs.
…

5. Aged domain redirects are legit?

Members: John O’Hara,  Kyle Roof and Vishal

Tags: General SEO

Summary: My competitors regularly spend on aged domains for redirecting. What percentage of redirects do you think are used for legit purposes? …

Kyle: In the guidelines, the thing that is “black hat” are sneaky redirects. I don’t think there is anything against buying a site and redirecting it to your site. I’ll investigate further on the issue though…

6. White papers, ebooks, etc for backlinks ?

Members: Michael Moshkovich, Terry Power and Todd Weeks

Topic: Premium | Pro Tips & Tricks

Summary: My client is looking for a place to submit white papers, ebook guides, etc to get backlinks. Does anyone have a list of sites for this purpose?

Terry: Here’s a list for you…

7. Choosing a primary keyword.

Topic: Premium | Pro Tips & Tricks

Tutorial: Choosing a Primary Keyword for your Page

 

That’s it for now. Hope you enjoyed the read. See you in the community over the weekend!

Kyle Roof

About the author

Kyle is best known for revealing the “secret” hidden in plain sight: Google’s algorithm is an algorithm. In other words, it all comes down to one thing - Math. Kyle demonstrated this by ranking number one in Google with a page consisting of gibberish text and only a handful of target keywords. Google actually punished him for exposing their algorithm by de-indexing 20 of his test sites and creating a rule in an attempt to de-value his efforts. Kyle has spent the past several years running more than 400 scientific SEO tests to better understand Google's algo. The combined results of those tests became the backbone of the popular SEO tool, PageOptimizer Pro, and they are implemented within his SEO agency on client sites. Kyle also shares his techniques in podcasts, at conferences around the world, and within the platform he co-founded, IMG, a sort of Netflix for SEOs with an active community aspect.