Whether you are just starting out or an industry veteran, IMG Learning Journeys will guide your professional development and support you in achieving your goals.

Choose your SEO quest

When you're on a growth journey it's hard to know exactly the path to take. IMG Learning Journeys reduce the overwhelm by defining clear growth paths based on your goals and your roles. Each journey is designed to start at the fundamentals and take you all the way trough to an advanced level.

GENERAL SEO

This Learning Journey will navigate you through all practical aspects of being an SEO practitioner. Upon completion you will have an advanced level understanding of all core SEO principles.

Certification Included

LOCAL SEO

This Learning Journey covers all aspects of SEO from a Local perspective. Keyword research, local links, location pages, map optimization & citation building, taught by various local experts.

Certification Included

TECHNICAL SEO

Not for those shy of tinkering a little under the hood. This journey covers advanced tools, site speed, scraping, bulk page automation and some coding and advanced formulas to up your SEO game.

Certification Included

ON PAGE SEO

An essential track for beginners through advanced. Become a master at on page optimization, correlational analysis, siloing, copywriting, content marketing, and content auditing.

Certification Included

LINK BUILDING

Learn Link Building in all its many forms, from basic to advanced strategies, automation, proven outreach methods, PBN building and multi-tier Google Stack building.

Certification Included

AFFILIATE SEO

This journey takes you through many of the General SEO trainings but includes training specific to affiliate SEO such as building an affiliate site business, selling your site and building lead gen sites.

Certification Included

CONTENT WRITER

Specifically for freelancers and internal SEO writers, this track teaches you all the aspects of SEO content writing, from sales copy to content planning, structuring, scientific optimization and silo building.

Certification Included

SEO MANAGER

If your job requires you to manage SEO teams this track is for you. Covering a broad range of practical and theoretical topics to help you broaden your knowledge and get the most out of your team.

Certification Included

AGENCY OWNER

As an Agency Owner you are both working IN the business and ON the business. This track supports you in SEO knowledge but also in building an agency, business process, operations and planning your exit.

Certification Included

SEO FREELANCER

Being an SEO Freelancer is tough. Managing campaigns while also running a solo business requires support. This track will give you the confidence to manage your limited time successfully.

Certification Included

Recognized, verifiable SEO Certifications

Upon completion, all IMG courses and Learning Journeys include a unique certificate signed by the world renowned SEOs and IMG founders Kyle Roof and Ted Kubaitis. Add this to your CV, Linkedin profile, website or Upwork profile.


If you're an employer, giving your team members the chance to gain industry respected certifications is a great way to increase staff retention while gaining a more qualified and skilled team.

Frequently Asked Questions

What is included in my membership?

Your membership includes unlimited access to all training and courses within IMG Courses, access to the SEO Tests library, the online community platform and all live events within the Community Network.

What is your pricing?

Our pricing is simple with monthly & yearly subscriptions. We also offer a lifetime plan for the individual courses. Check out our homepage for the latest pricing.

Do you have team discounts?

Yes, we do have team discounts for agencies. Teams with 2 users receive 15% discount, 3 users get 20%, and for a team of 3+ users please inquire IMG Support. To be eligible for team discounts, the user's email IDs need to be of the same domain.

As a member, do I get access to IMG SEO Tests?

Yes. As a member of IMG courses, you get an invite to our monthly test reviews, as well as exclusive access to our entire archive of tests from the largest testing group in SEO. 

You can also become an SEO Tester at IMG. Check out this page for details.

How often do you rotate new courses in IMG?

Courses rotate in and out of IMG Courses every month. We add at least 1 new course each month. We will give members notice before removing any courses from the platform so they have ample opportunity to finish up any currently in progress.

How do I manage my subscription?

To manage your IMG subscription, go to the billing admin area under your account settings. You will be able to see your subscriptions, download invoices, and cancel. If you have any issues or queries, please reach out to IMG Support.

Can I buy individual lifetime access to an IMG course?

Yes. If you want lifetime access to a single course that’s offered in IMG you can purchase it separately. Just go to our course catalog to find the page for the course you want. 

Do you have an affiliate program?

Yes we do. As an IMG Courses Affiliate, you get paid a 20% recurring commission from each purchase driven from your affiliate link. Check out this page to register for our affiliate program.

I bought a previous course and now I can’t get in.

We migrated to a new platform in 2022 and if you bought a course before that you must have received an email to migrate your logins to the new platform. If you are not able to login, your profile probably needs a migration. Contact our support team and we will help you.

How do I become an instructor?

We’re always looking for new, high quality training content from experts in our field. If you’re interested in becoming an IMG Instructor, check out this page.

Can I ask Kyle SEO questions?

Yes, you can. Kyle hosts a monthly show called Ask The Expert, where he allows SEOs to jump in and talk about what they are working on, get guidance on anything they are thinking through, or just generally chat about SEO.

What Members are Saying

"I have joined this group after meeting Kyle in person at an event and probably it was the best decision I've made in the last few months. I love this community. Please keep improving it and it will become something really BIG!

Emerson Ieradi

Todd Weeks SEO

“The SEO Test Results is what really drew me to sign up for IMG. The fact that they do SEO Testing with a coherent team of people and publish those tests is literally internet marketing gold. It gives you that edge over other people who do what we do.”

Todd Weeks | 2surge.com

"Great easy to use platform, great global community of internet marketing newbies to experts. Courses, training, insights, testing results & giveaways. And they offer support for some of the best SEO & content marketing tools available."

Greg Stoffels

"Joined IMG a couple months ago and this is an amazing group of people. Everyone is smart and analytical. I’ve learned more in two months than I learned years prior. Highly recommended."

Frances Gardner

Trusted SEO influencers & brands seen in IMG.

>