SEO That Drives Sales, Not Just Rankings
BUILD AN ECOMMERCE SEO STRATEGY ROOTED IN BUYING BEHAVIOR
Learn how to turn product pages, brand content, and reviews into a scalable SEO system that converts.
One time investment of $99, Lifetime access
Access this & 50+ SEO courses for $97/month
Umar Faizan has worked with...
Think Like a Brand, Rank Like a Strategist
Most eCom SEO fails because it focuses on keywords instead of customers. If your strategy starts with tools instead of buying behavior, you're building on the wrong foundation.
This crash course flips the script. Instead of chasing traffic, you’ll learn how to build SEO systems that attract, guide, and convert customers using the same psychology that makes people shop. From structuring your pages like retail shelves to turning brand mentions into ranking signals, this course connects search with sales.
Umar Faizan walks you through frameworks his agency uses every day to grow real brands - not just rankings. Whether you're building a new store or optimizing an existing one, you'll get the strategy and structure you need to compete in 2025 and beyond.
What You'll Learn
This Course walks you through how to structure your SEO around the buyer journey - from shopping psychology to content, reviews, and technical signals.
🔥The New SEO Reality
🔥How to pages rank and convert
gifting pages at scale
🔥Keep your SEO strategy strong
during algorithm volatility
Order intake of Competitors
Actual results under 28 days
Why mentions are the new backlinks
Understand generational differences in shopping behavior and how they influence search and conversion.
Learn why SEO is really about communication, positioning, and matching your site to the buyer's journey.
Umar breaks down how he evaluates product potential and search demand before investing SEO effort.
Discover why brand-driven search volume is an underrated signal-and how to increase it.
See why keyword tools distract more than help, and how to shift toward behavior-first strategy.
Identify the only pages that consistently drive rankings and revenue in eCom.
Structure your site and internal links to build topical relevance and authority at scale.
Use lifestyle context and customer habits to generate content that ranks and connects.
Learn how to spin fresh data and research into high-authority, shareable content.
Why unlinked brand mentions can influence rankings, and how to build them naturally.
Ready to start scaling? Click below...
One time investment of $99, Lifetime access
Access this & 50+ SEO courses for $97/month
Who is this for?
SEOs & Technical Marketers
Structure your sites around real buying behavior, not tools, and drive measurable rankings and sales.
Freelancers & Consultants
Level up your SEO offerings with systems that generate ROI for eCom clients and position you as a strategic partner.
Founders Ready to Scale Organically
If you’re tired of ads and want to invest in sustainable traffic, this is your SEO roadmap.
DTC Brand Owners & eCom Teams
Learn how to build product and category pages that both convert and climb the rankings.
Content & Marketing Teams
Move beyond informational content and start creating pages that speak directly to purchase intent and brand trust.
Bonus Resources
This course includes three downloadable resources to help you take action faster:
- Ecommerce Plan Template (HubSpot) - Map your strategy, channels, and goals in a structured workbook
- ChatGPT Review Mining Prompts - Extract objections, buying language, and hidden angles from real customer reviews
- Build a Better Buyer Prompt - Craft deep, emotion-driven personas to power your product pages and content strategy
About Umar Faizan
Umar Faizan is the founder of Growth Winner, an SEO agency specializing in building scalable, revenue-driven SEO strategies.
Over the past six years, he’s helped businesses of all sizes—from local companies to large eCommerce brands—grow their organic traffic and profits.
His team’s work has driven results like a 768% traffic increase and over $5.4M in leads for B2B clients. Umar also shares practical SEO strategies on his YouTube channel, helping marketers achieve real, measurable results.
Tom Wu
Marketing Manager at Ecocampor
"The traffic to my website has been on an upward trend because of Umar's hard work in recent months.
I really recommend him to other companies."
Caleb Gray
SEO at Click Physiotherapy
"I can honestly say, my website traffic probably doubled after the time that Umar worked on it
I'm just over the moon with where he's taking the website."
Ernest Lopez
Owner at GS Exterior Experts
"Umar is incredibly good at finding the loopholes when it comes to marketing the business online.
This guy is absolutely awesome that can help to grow business."
Your Choice: Two Ways
To Get This Course
There's two ways for you to get "Ecom SEO Crash Course". The first way is with a one-time investment of $99 and you have lifetime access. The other way is to stream it on IMG (It's like Netflix™ for SEOs). Here's the difference between the two:
LIFETIME ACCESS
$
99
Invest once, own it forever
Best value ! ->
IMG MEMBERSHIP
$
97/month
Stream it to your heart's content
14 DAY MONEY BACK GUARANTEE
You have 14 days, two whole weeks to try out this course OR the IMG membership. If by the end of these 14 days you do not feel satisfied with the product, please shoot an email to support and we will refund you promptly. If this isn't going to help you, we don't want your money.
IMG Members Get Access to
50+ Additional courses
Why get just one course while you can get IMG, the Netflix™ for SEOs?
You get instant access to ALL of the courses below with one new course each month.
SEO Courses Coming Soon...
" A complete No-brainer "
IMG offers a MASSIVE amount of value. The courses alone would cost $1000s. Once you add in the regular Q&A's, the scientific tests and the incredibly helpful and supportive community, the whole package becomes a complete no-brainer! - Geoff Meakin
...And Access To 160+
Exclusive SEO Test Results
IMG is much more than just courses, members also get access to 160+ EXCLUSIVE SEO tests results made
by the IMG testers group FOR IMG. You won't find these anywhere else
YOURS: 160+ Completed SEO tests + Quarterly updates
" Literally internet marketing gold "
The SEO Test Results is what really drew me to sign up for IMG. The fact that they do SEO Testing with a coherent team of people and publish those tests is literally internet marketing gold. It gives you that edge over other people who do what we do. -Todd Weeks
...And Access to the SEO Group +
Monthly AMA Calls
Don't go at it alone. IMG Members also get access to the tightly knit SEO community & have an invitation to the monthly AMA calls. Any burning question you have will be answered by Kyle Roof or other guest SEO expert.
Access to weekly AMA calls & SEO Community
Praise for IMG
Eric St Cyr
Registered all my team
Hey IMG, just a short note to let you know that I was so impressed by your content that I have decided to register all the members of my team. In this business fresh knowledge is the key, and there is no better place to find it. Thanks and keep the good work.
Nancy Reagan
The best I've seen
The content quality is the best I’ve seen from an SEO course. I’ve been taking SEO courses since 2016 and the style is easy going and never over my head. I love the “show me how to do it style”! Great course!!
Rambabu Thapa
Backed by great SEO minds
Being a part of this community has built more confidence to take new projects and charge more to my services.
I am backed by great SEO minds of all time and I can reach out to anyone and everyone is super responsive. Plus I am expanding my understanding of SEO every day.
Ronald Reyes
Given me the competitive edge
I am a freelance SEO and have benefited greatly from the IMG community and training. The knowledge inside some of the courses has helped me give my clients a competitive edge. One of my favorite courses is Kyle Roof's White Hat SEO course, the concept and practical application is something every SEO should have in their arsenal.
Jonathan Kiekbush
High converting content
Kevin’s Masterclass has changed the way I teach our team how to write forever. He closed a gap we never could: how to make content convert highly, something that is very tricky to teach since some writers “get it” and others don’t.
Devin Schumacher
From 2,310 visits a week to 4,286
The Content Audit Playbook has really helped out my agency, SERP co. We recently used the material from the Content Audit Playbook to clean up and optimize a client's site. In under 6 months we were able to almost double the website's organic traffic, going from 2,310 visits a week to 4,286 visits a week.
Will Mullins
Better Business than before
I’ve been in SEO for 10 years, so I’d say I'm somewhere between intermediate and advanced levels. The algorithms / science stuff is what I love the most about IMG.
Not only have I become a better SEO, but now I have a better business than before I started!
Eran Biran
Acheived milestones
After 2 months of IMG membership, my knowledge has exponentially grown and I have achieved some great milestones with my clients thanks to the methods I learn on this platform.
Amir Shahzeidi
Some of the best SEO Courses
Since I'm an SEO Lead, my level is advanced. I love the IMG community. It offers some of the best and most in-depth, advanced, actionable SEO courses that I've found on the internet.
Jay Yap
Less time on rewrites
Most writers just don’t get it, so we normally end up editing or rewriting a lot of what comes in.
Now we spend way less time on rewrites AND get more engagement. Easily the best content course out there.
Olga Reznikova
Over 30% in just 60 days
We were excited to have Robbie use Wedding Forward as a working example in The Content Audit Playbook. After implementing the strategy recommendations he covers in the course, we were able to grow organic traffic by over 30% in just 60 days. Fast forward a year, and WF has gone from 55,944 organic visits to over 100,000 organic visits a month!
Todd Weeks
Gives you the edge
The SEO Test Results is what really drew me to sign up for IMG. The fact that they do SEO Testing with a coherent team of people and publish those tests is literally internet marketing gold.
It gives you that edge over other people who do what we do.
Raoul Wruck
Wasn't aware how easy Google is
Kyle's teachings totally changed how I approach onpage SEO. I already knew that Google is an algorithm, but I wasn't fully aware how easy it is to beat.
I really like the teaching style and content quality.
Ryan Mendenhall
Phenomenal results
Our agency has added many of his processes into our bag of tricks and we're getting some phenomenal results for our clients.
I wholeheartedly recommend that every SEO learn all Robbie is willing to teach. Not doing so will put your ranking and traffic potential in serious danger."
Terry Power
The place you need to be
This is the place you need to be if you want to know what's working in SEO. The people in this community believe in testing and sharing what they found, positive or negative. Additionally, being a member of IMG has allowed me to focus my testing better to understand the variables involved in testing.
Rohin Dua
from 2.200 to 14,000 in 90 days
We took our client's phone repair website from 2.200 to 14,000 monthly organic visitors in just 3 months using the processes taught in the Quick Wins Playbook.
Mads Singers
Much better conversions
I literally got it for every writer working for us… and the outputs have seen significant improvement.
Both in the quality of the content in terms of being useful, and it’s also much better converting because it’s written in a different way.
Ryan Olestro
10x'ed organic traffic in 12 months
We were hired by a client in a highly competitive industry (insurance) to develop a content strategy that would increase organic search traffic.
Using Robbie Richard's SEO Playbook, we 10x'ed organic traffic to the site in our first year.
Frances Gardner
An Amazing group of people
For website owners like myself, articles that don’t convert cost money every day. In a short space of time this course has already paid for itself.
Many times over in fact with the higher conversions coming from recently rewritten articles.
Jim Dillon
Higher conversions
For website owners like myself, articles that don’t convert cost money every day. In a short space of time this course has already paid for itself.
Many times over in fact with the higher conversions coming from recently rewritten articles.
Jacob Bozart
Ranking for competitive keywords
Robbie’s Content Audit process in particular has helped move our blogs into the top 5 spots on Google on some of the most competitive and targeted keywords for our business.
Gareth Daine
The most actionable SEO course
This year, I've taken about 5 or 6 different courses, including TASS, GotchSEO Academy, The Lab, CRO Academy Pro, and Robbie's course.
All amazing courses, and Robbie's course is certainly one of the most in-depth (and actionable) training programs I’ve gone throug
Kyle Arnold
No plans on leaving
I like IMG because of the no BS approach. There is SO much content to get through and being able to be around other high level SEO's who are actively testing, learning, and sharing new ideas is awesome.
This community has definitely made me a better SEO, to always keep me curious and wanting to learn. Definitely happy to be part of it and have no plans on leaving.
Pui Teng
One of the best decisions
Joining IMG is one of the best decisions for my business. I've already implemented some of the strategies for our sites and started to see some great results. IMG is truly a game-changer and I would definitely recommend it!
Here's Everything You Get With IMG
It's Simply put the best value in SEO. You not only get access to the course you want, but also 50 more.
You'll also join the SEO community & invitation to take part in the monthly AMA calls. Lastly you'll also get access to the jealously guarded SEO tests vault. Join IMG now!
Unlimited Courses
With 50+ SEO courses & counting, it's like Netflix for SEOs
Monthly AMA call
Monthly SEO mastermind with Kyle Roof / Guest expert & replay vault access
SEO Community
Access to a helpful, tight knit community of SEOs ready to help each other
SEO Tests vault
Access to the 160+ exclusive SEO tests vault + new quarterly tests
Access this course & 50+ SEO courses for $97/month
Which One Should You Get?
If you are sure you only need one course to unlock your site's traffic, go for lifetime access. If however you need more personal help, and have multiple areas your site could benefit from (Copywriting, link-building, & more) IMG might be what you need. Select below:
LIFETIME ACCESS
$
99
Invest once, own it forever
IMG MEMBERSHIP
$
97/month
Stream it to your heart's content
Copyright 2025 Petunka Marketing LLC, D.B.A. Internet Marketing Gold, all rights reserved.
This site and the products and services offered on this site is in no way sponsored, affiliated, endorsed or administered by, or associated with, Facebook. Nor have they been reviewed tested or certified by Facebook.Facebook is a registered trademark of Facebook, Inc.