SEO LEARNING JOURNEYS

General SEO

Build an essential SEO foundation with this advanced IMG training series

This Learning Journey will navigate you through all practical aspects of being an SEO practitioner. Upon completion you will have an advanced level understanding of all core SEO principles.

Unlimited platform access for $97 / month.

l

l

l

l

l


l

l

l

l

l

l

l

l

I
I


I

STEP 1

SEO AGENCY BUSINESS IN A BOX >>

SEO Campaign Process

BY JOHN ROMAINE

John is a veteran SEO consultant who coaches others who want to setup or improve their own SEO business. 


This course starts right at the beginning at lead generation, takes you through the sales and qualification process and then takes you through how to setup and run SEO campaigns from setup to audits to on page, reporting, up sells and everything in between. 


This course is a business in a box for anyone wanting to get started in the SEO business and wants to catalyze their growth. Or someone already in it who wants to compare and take notes on how a pro operates.

l

l

l

l

l


l

l

l

l

l

l

l

l

I
I


I

STEP 2

getting an edge on google from the start >>

SEO Foundations for Beginners

BY kyle roof

This is a short course and is a companion Intro to Kyle's On Page SEO course.

The course is primarily designed for people that are very new to SEO and want to hit the ground running. The course provides a framework for understanding what SEO is and how it works.


l

l

l

l

l


l

l

l

l

l

l

l

l

I
I


I

STEP 3

DOMINATE YOUR LOCAL SERPS >>

Local SEO for Business

BY JASON WRIGHT

All-in-one local SEO training that will move your local SEO to the next level. Based on using Wordpress, Jason packaged his techniques developed over 10 years into a series of 43 practical 'over the shoulder' videos that will help you get a clear local SEO strategy for yours or your client's business to dominate in map packs and local search.

l

l

l

l

l


l

l

l

l

l

l

l

l

I
I


I

STEP 4

THE GOOGLE RULES THAT WON'T GET YOU PENALIZED >>

White Hat SEO: The Avalanche Theory for Guaranteed Growth

by KYLE ROOF

White hat is the new black hat! Google penalties and updates have destroyed countless businesses and severely impacted thousands of others. Playing within the Google Guidelines greatly reduces your exposure to a traffic ‘landslide’.

In this course you will learn about the Google rule Kyle had written for him, what is and what is not 'white hat SEO' and Kyles recommendations on how to stay within the guidelines while still doing effective SEO. Yes, it's possible!

l

l

l

l

l


l

l

l

l

l

l

l

l

I
I


I

STEP 5

STEP BY STEP TO HIGH CONVERTING COPY >>

Web Copy 101

by KEVIN MENG

Web Copy 101 is the first copywriting training course made for SEOs, affiliates, and agencies based on real data. In the course, Kevin shares a proven blueprint for a copy that hooks, compels and sells on any topic.

He reveals the secret to captivating intros, shares a guide for writing concise copy that packs a punch, and helps you avoid pitfalls that kill conversions for so many copywriters.

If you'd like to learn the step-by-step copy system that engages readers, attracts clicks, and converts buy-ready visitors to money in your pocket, this course is the answer to your prayers.


l

l

l

l

l


l

l

l

l

l

l

l

l

I
I


I

l

l

l

l

l


l

l

l

l

l

l

l

l

I
I


I

STEP 6

Low traffic & sales? finally a step-by-step framework that teaches>>

Navigating AI in Content Marketing

by VIOLA EVA

On the frontier of content creation, SEOs, marketing managers, and content creators are still writing walls of texts without meeting search intent. With the emergence of AI and its improper use, we can see pages getting hit by the core algorithm updates.

The good news: you can use the principles of content marketing to become a better SEO, with some AI help along the way.

In this course, Viola teaches you how to upgrade your content to meet search intent and increase organic conversions.

l

l

l

l

l


l

l

l

l

l

l

l

l

I
I


I

STEP 7

ALL LEVELS | COURSE

SKYROCKET YOUR TRAFFIC WITH ONPAGE WINS >>

On Page SEO Mastery

by KYLE ROOF

Discover Kyle Roof’s scientific method that outsmarted Google.


Kyle packaged his techniques into a series of 114 groundbreaking videos that will save you time, get you vastly better results, and change the way you do SEO forever! All of Kyle's proven on page SEO experience and knowledge has been shrink wrapped and packed into this comprehensive course. ALL of it uncensored and including many things never publicly presented before.

l

l

l

l

l


l

l

l

l

l

l

l

l

I
I


I

STEP 8

ALL LEVELS | COURSE

craft the perfect brand message to put in front of prospects >>

The Brand SERP Masterclass

by jason barnard

When a prospect searches your brand name, they see what Google decides to show them. That is never your perfect brand message. You might very well lose that sale!

With this course, make sure that person sees the brand message you want.

In this course, Jason will teach you how to improve your Brand SERP in just a few hours. He'll walk you through a plethora of simple yet highly effective starting steps: improving the top of SERP (your homepage), triggering and managing rich sitelinks, improving your social channels... and much more.

l

l

l

l

l



l

l

l

l

l

l

l

I
I


I

STEP 9

IN DEPTH RESEARCH TO TAKE YOUR SITE TO THE NEXT LEVEL >>

Next Level Keyword Research

BY LEO SOULAS

Leo brings together his love of data science and SEO to his exclusive IMG course. In the course, you will learn how to generate persona-based keyword lists from Facebook insights and turn them into a content strategy for your SEO as well as other effective techniques to take your business to the next level through the power of keyword research.

This course is suitable for students of all tech levels, as Leo provides free programming scripts and pipelines that anyone can experiment with.


l

l

l

l

l


l

l

l

l

l

l

l

l

I
I


I

STEP 10

MAKE SMARTER DECISIONS WITH ADVANCED GOOGLE SHEET TIPS & TRICKS>>

Advanced Google Sheets Tips & Tricks for SEOs

BY MARIA DUBRETIC

In the world of complex data sets, having advanced spreadsheet skills is critical to be able to do analysis, research and reporting as well as effectively solve many other challenges in the digital marketing space. 


In this course, you will learn how to create specific Google Sheets functions and, most importantly, how to apply them in your own strategies in order to make smarter decisions. Besides that, Maria will share specific scripts which will help to level up your marketing game. The course is suitable for both beginner and advanced SEO professionals.

l

l

l

l

l


l

l

l

l

l

l

l

l

I
I


I

STEP 11

stay ahead of the curve in the world of semantic search>>

Entities and Schema

BY simon cornelius

Schema isn't complicated...unless you really want it to be. Simon is here to help you become a schema ninja.


In this course, he will teach you how you can use entities and schema to help Google understand what your website is about by building entity cards, demonstrating internal relationships and demonstrating relationships with known entities.

l

l

l

l

l


l

l

l

l

l

l

l

l

I
I


I

STEP 12

LEARN TO BUILD POWERFUL DIGITAL MARKETING REPORTS IN GOOGLE DATA STUDIO>>

Google Data Studio (Looker Studio) Reports for SEOs and Digital Marketers

BY MARIA DUBRETIC

In this course, Maria Dubretic, the CTO for HVSEO and Page Optimizer Pro teaches how to create useful dashboard to track digital marketing KPIs, the lifeblood of any online business.

This course will help you simplify your business and boost productivity by 19.8% (percentage of time wasted simply searching for relevant information - Interact) but the icing on the cake is her swipe-and-deploy SEO templates.

As part of Maria's course, you’ll get the Search Console dashboard, keyword cannibalization and the powerful low hanging fruit keywords dashboard that reveal the easy wins for yours or your clients’ sites.

l

l

l

l

l


l

l

l

l

l

l

l

l

I
I


I

STEP 13

INTERMEDIATE | COURSE

marry ux & seo to turn your site into a profit generating machine>>

UX of SEO

BY despina Gavoyannis

Magic happens when you marry UX with SEO: you get more traffic & income instead of being stuck with traffic that doesn’t convert. This is what you’ll learn in the UX of SEO course by Despina Gav - and here's a taste of what you'll discover inside:


  • How to woo and convert customers (and make Google fall head over heels for your site)
  • Why site structure and information architecture are the secret ingredients to a killer SEO strategy
  • How to structure your site (niche, affiliate, ecommerce, etc) & exactly what type of keywords to target for each section of your site and much more

l

l

l

l

l


l

l

l

l

l

l

l

l

I
I


I

STEP 14

INTERMEDIATE | COURSE

Topical Authority Made Simple>>

Topical Maps Unlocked

BY Yoyao Hsueh

A topical map is a visual representation of all the main topics, subtopics, and supporting content within your niche and industry.

It allows you to clearly outline the scope and depth of your knowledge and expertise, and helps you organize and present your content in a logical and easily digestible way. This course is designed to help you establish your site as a topical authority by creating and using a comprehensive topical map. It provides a comprehensive overview of how to create effective topical maps to boost SEO and drive traffic to a website.

certificate of completion

Includes certification

Upon completion, all IMG courses and Learning Journeys include a certificate of completion signed by the world-renowned SEOs and IMG founders Kyle Roof and Ted Kubaitis. Add this to your CV, Linkedin profile, website, or Upwork profile. If you're an employer, giving your team the chance to gain respected industry certifications is a great way to increase staff retention while gaining a more qualified and skilled team.

What is IMG Courses?

It's like Netflix™ for SEOs. Get Unlimited Access To Courses Revealing The Exclusive,
Cutting-Edge SEO Strategies And Tactics Working Right Now.

Add in the FREE Bonuses and it's $19,808 worth of SEO that keeps you on top of Google and your competitors.

VALUE: $15,497

UNLIMITED COURSES

Boost your rankings & earnings with access to the biggest SEO Course Library in the world. Like Netflix for SEOs.

VALUE: $197

SEO COMMUNITY

Connect with like-minded SEOs and find long lasting friends and support in a tight-knit community.


VALUE: $975 

EXPERT HELP

Have any SEO questions answered with a weekly Zoom mastermind with two of the world's top SEOs.

VALUE: $2240

SEO TESTS

Access to a vault of 160 Exclusive, IMG Only SEO tests.


10 new SEO tests are added each month. 

Unlimited platform access for $97 / month.

Frequently Asked Questions

What is included in my membership?

Your membership includes unlimited access to all training and courses within IMG Courses, access to the SEO Tests library, the online community platform and all live events within the Community Network.

What happens after I sign up?

This page explains the onboarding process as a new IMG Courses member in detail.

What is your pricing?

Our pricing is super simple. One low monthly price for all course & network access.

There is also a discounted yearly up sell in the purchase funnel.

Pricing increases incrementally as we add more courses. See homepage for latest pricing.

As a member, do I get access to IMG SEO Tests?

Yes. As a member of IMG courses you get an invite to our monthly test reviews, as well as exclusive access to our entire archive of tests from the largest testing group in SEO. 

How often do you rotate new courses in IMG?

Courses rotate in and out of IMG Courses. We will give members notice before removing any courses from the platform so they have ample opportunity to finish up any current progress. If a member wants to purchase lifetime access to a course, they can do that as well. 

Why does the price increase?

As we add more courses, training and tests to IMG Courses the value increases and there are more instructors who need to be remunerated. These small increases are in line with this. But the price you pay when you sign up is the price you continue to pay.

How do I cancel?

Log into your account > Click on your profile in top right corner > Personal Settings > Account > Deactivate My Account. DO NOT click ‘Permanently Delete My Account, this is bad.


Important note on cancelling: IMG Course pricing increases monthly. Should you wish to rejoin in future it will be at new pricing for that month.

Choosing to Deactivate your account will remove you immediately from the platform, so you may wish to wait until just before your next billing period to do this.

Can I buy individual lifetime access to an IMG course?

Yes. If you want lifetime access to a single course that’s offered in IMG you can purchase a single course separately. Just go to the course page and purchase  

Do you have an affiliate program?

Yes we do. As an IMG Courses Affiliate you get paid a flat $20 for each new member referred. You'll find the link to register for our affiliate program in the footer of the site.

 

I bought a previous course and now I can’t get in.

You still have access to this course, your login has just changed. You should be able to login here. If not, please contact support@internetmarketing.gold

How do I become an instructor?

We’re always looking for new, high quality training content from experts in our field. If you’re interested in becoming an IMG Instructor, reach out to us at support@internetmarketing.gold.

Can I ask Ted and Kyle SEO questions?

Yes, you can. Ted and Kyle host a weekly show called Ask The Expert, where they allow SEOs to jump in and talk about what they are working on, and get guidance on anything they are thinking through, or just generally chat about SEO. 

>